If you’re an online influencer, keeping up with trends can be a real chore. The world is changing faster than ever, and with it, the preferences of those who buy online change, too. So, getting the right information is paramount as you don’t want to miss out on a trend or arrive too late and lose credibility.
Of course, with every fleeting trend comes those that stick around longer, and these are the ones that could be worth becoming involved with or at least partnering with an established brand. These aren’t easy to spot, but here are some trends that look to be worthy of your attention in the next twelve months and beyond.
Lip Stain
There can often be some ambiguity about what some products do, but luckily, lip stain is entirely self-explanatory. It’s said to have massive advantages over lipstick as it’s longer lasting and doesn’t wipe off, so it looks to be an important addition to many cosmetic lines for years and years to come.
This isn’t a new concept, however, as many races throughout history have used lip stains. The reason why they seem to be quite a recent development is that back in the day, they contained toxic ingredients. Of course, now these are no longer part of the process. Despite being longer lasting than lipstick, this is a product that will need to be bought over and over again, so it’s a prime candidate for subscription options.
Donald Trump Merchandise
If you’re looking solely at the US, it’s hard to look any further than merchandise bearing the name of Donald Trump. Official sites selling Trump Merch are well stocked with T-shirts and hoodies bearing the face of the charismatic leader along with slogans relating to current events in his life.
Supporters wishing to show solidarity with President Trump in his bid to return to the White House at the first opportunity are the main customers here. As you might expect, there’s no shortage of those, and the wide product range means that repeat purchases from fans will keep these items popular for the foreseeable future.
Shot glasses
These are big sellers not only in the US but worldwide and, despite being long-lasting, they’re repeat sellers. This is due to the different types of glasses involved, whether they happen to be tall or short shot glasses, novelty shot glasses, or those based around a certain spirit, most commonly tequila.
This means there’s longevity here, so repeated collaborations are possible, and of course, putting together the content for these looks like it could be plenty of fun if done responsibly. You might also think that these will only work when party season comes around, but shot glasses tend to be big sellers all year round.
To wrap it all up
As an influencer, it can be hard to know which brands or trends to jump on. However, by approaching ones with lines and products that are both good quality and have longevity, you can build strong relationships, and both parties can profit from the endeavor.