This year’s donation campaign was announced in an Apple Newsroom post. This week, the U.S. National Park Service celebrates its 108 birthday. From August 19 to August 25, Apple will be donating $10 for every purchase made with Apple Pay on apple.com, in the Apple Store app, or at an Apple Store in the U.S.
The post also details some great Apple Maps features for national parks, which will make it easier for users to explore them with details for thousands of hikes.
This will be the eighth year that Apple is running this campaign for the National Park Foundation. Apple is also highlighting resources like the “Nature Awaits” playlist on Apple Music and more than 30 curated Apple Maps Guides in an effort to bring users closer to nature.
Every time I visit a national park, I’m struck by their extraordinary beauty and incredibly rich history. We’re proud to partner with the National Park Foundation to help preserve these natural treasures that inspire so many people. Their important work helps ensure that future generations will be able to experience that same sense of awe, wonder, and reverence for the planet we call home.
On top of that, on August 25, Apple Watch users will have the chance to earn a limited-edition national parks award and animated stickers by logging a workout of 20 minutes or more.
I think big corporations giving back to nature is a wonderful thing. Apple is committed to taking care of our planet and the beautiful nature that we don’t appreciate enough. I think initiatives such as this one help people appreciate nature more, which is always a good thing.