Starting October 17, US customers will have to pay more for any streaming plan provided by Disney. For example, Disney Plus with ads now costs $10, up from $8 per month. On the other hand, the ad-free tier is priced at $16, up from $14 monthly.
Moving on to the bundle prices, Disney announced that Duo Basic with Disney Plus and Hulu costs $11. However, the Duo Premium plan didn’t get a price hike, so it will still be $20 per month.
Furthermore, ESPN Plus is $1 more expensive, so customers must now shell out $12 each month to remain subscribed to the streaming service. As far as Hulu goes, all subscriptions have increased for the on-demand and live versions of the service.
For starters, Hulu’s monthly subscription price has increased to $10 (ad-supported) and $19 (ad-free), respectively. The live TV platform now costs $83 per month for the basic package and $96 for the premium version.
Besides the price hikes announced, Disney launched an account-sharing option that allows Plus customers to share their account with someone outside their household for a certain monthly fee. This was rolled out in September soon after Disney revealed the price increases.
If you’re a Premium subscriber, you should also expect some additional curated playlists featuring Disney+ content that will be refreshed monthly, including:
- Seasonal Content — a collection of seasonal-themed content from across the Disney+ catalog
- Epic Stories — a compilation of action-packed stories from marquee brands and franchises, including Disney, Marvel, and Star Wars
- Throwbacks — a destination for nostalgic pop culture content
- Real Life — a lineup of traditional documentaries, biopics, and true stories
The four continuous playlists mentioned above add to the two already available since last month: ABC News and preschool content.This is the second time in a year that Disney has increased the price of its streaming services. At this point, it’s just a matter of “when” not “if” the company will do this again, which forces customers to be a lot more careful with their budget allocated to streaming services.