Let’s be honest, there’s very little that Dwayne ‘The Rock’ Johnson can’t do, but he has left fans truly baffled by one of his latest ventures.
The WWE icon recently launched his very own men’s skin care line, with Papatui arriving on shelves in Target last month.
However, the 51-year-old raised eyebrows with the release of a shampoo and conditioner two-in-one product, with a very unique tagline.
Although the products, which are $7.99 a pop, have received rave reviews from impressed customers, many on social media have questioned why he decided to plunge into the haircare industry as a bald man.
The Fast and Furious actor seemingly expected some confusion and jokingly addressed the criticism in the slogan, simply quipping: ‘My hair would’ve loved this 2-1 shampoo and conditioner.’
Honestly, we’d clear the shelves on that basis alone.
TikTok user Freakinfriction didn’t quite have the same reaction, as they voiced their confusion in a video from the aisles of Target.
‘This man has no business in the shampoo department and here he is advertising his Papatui,’ they said, as their pal questioned: ‘Do I trust the Rock to know what’s best for my hat hair?’
They weren’t the only ones who had questions for Dwayne’s product line, as TikToker SarahGrayAndTall said in a separate video: ‘What is happening? I was just minding my own business perusing the aisles of Target when I happened on Dwyane “The Rock” Johnson’s two-in-one shampoo.
‘I’m sorry, I’m not going to buy shampoo and conditioner from a hairless man.’
Followers were loving the clips and couldn’t help but praise Dwayne’s efforts in the comments below, commending the slogan.
LaurenElizabeth5334 replied: ‘I would buy it just because of the slogan, that’s hilarious.’
Silverist agreed: ‘OMG this is the craziest celeb launch of all time! I cannot believe that tagline!!’
CoralCanvas joked: ‘I’m bald and confused, like do I get this or is it not for me? So many questions.’
As many more commended his ‘hustle’.
Not quite content with his status as blockbuster legend, superhero, former Sexiest Man Alive title-holder and tequila businessman, Dwayne dipped his toe into the skincare industry last month.
Papatui debuted in Target stores across the US on March 10, with a selection of skin, hair, body and tattoo care products under $10.
Unpacking the products in a chat with People Magazine, he explained: ‘Papatui has allowed me to encourage just a more open, greater conversation about skincare and grooming.
‘Like so many of us, I had a great curiosity. I’m always experimenting – how can I improve my skincare and my grooming? And with that daily intention.
‘I saw an opportunity here to create a product with great quality but also great accessibility in terms of cost. Let’s think about the consumer and let’s deliver quality at a very accessible price.’
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