The weeks following a big product announcement and release are usually when we start to see signs of potential cutbacks. Although Apple doesn’t share numbers about specific sales and shipments, we can gain some knowledge from the supply chain about component cutbacks or increases.
Kuo stated that the base iPhone 16 and iPhone 16 Plus models have had “lackluster” demand compared to last year. However, the Pro models, as it usually happens, are going very well.
iPhone 16 shipment updates
1. Assembly orders almost remain unchanged. Suppliers had been asked to continue producing two Pro models during China’s National Day holiday, indicating that demand for the Pro models has generally met expectations so far.
2. Some component orders…
— 郭明錤 (Ming-Chi Kuo) (@mingchikuo) October 9, 2024
The insider says that suppliers have been asked to continue producing two Por models during China’s National Day holiday, which indicates that demand for the Pro models has not been disappointing.
Despite this good news for Apple, there are still some questions about the iPhone 16 sales. We will have more accurate data about the actual iPhone sales numbers at the end of October when we’re expecting to see Apple share its quarterly earnings report.
Keep in mind too that we now also have the holiday season approaching, and probably the best time for any type of sales to happen. We’ll be having Black Friday next month, and also the big holiday shopping for Christmas. This could also help Apple sell more models, as people seem to be willing to spend more money around this time of the year. It’s interesting to monitor sales on flagship models, and I’m pretty positive that the iPhone 16 sales won’t disappoint Apple at all. I will be waiting for a foldable iPhone for an upgrade so I’m sitting this one out, but I’m sure people who are getting their upgrade this year will be more than happy with the iPhone 16 series.